KatieFine

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Vote.gov: Site redesign and content reorg

Vote.gov: Site redesign and content reorg

I worked with multidisciplinary teams at Bixal and the General Services Administration (GSA) to audit existing content and improve information on the vote.gov website.

We improved content flow and structure to make it easier for citizens to find general voting information and help them understand more about their rights and responsibilities when registering to vote. We also created sections for target audiences in need of specific information, based on recommendations from the White House and state and federal stakeholders.

It was important to ensure information common to multiple audiences was not duplicated, so we designed the backend so CMS users on the new Drupal platform could create once and publish in multiple locations.

I began work in July 2023. The updated and enhanced site was launched in July 2024.

HHS OSDBU Content Reorg

HHS OSDBU Content Reorg

I was initially tasked to work with HHS Office of Small and Disadvantaged Business Utilization (OSDBU) in January 2023 on plain language review and general revision of older content. I went beyond the initial ask and reviewed structure and organization of content to provide better navigation and flow of information. We collaborated directly and repeatedly with changing OSDBU (and HHS staff) for review and in-meeting revisions to ensure their needs and the needs of their audience would be met.  The reorganization we did on the OSDBU content makes it easier for small businesses to find information they need so they can propose their services to help HHS fulfill their mission. The content was relaunched in April 2023.

Web Content

Web Content

The About page in Penn Radiology’s academic department section hadn’t been updated since well before 2016. I collaborated with the Department Chair and CAO to update in 2018. I also worked on layout and design of the section, updated in January 2020.

View before and after copy

Website

Website

Spring 2015

Complete overhaul: Layout, architecture, edits/rewrites of site content, including addition of interactive Contact Us page, Facebook widget and calendar of events. Site was taken down in 2018 when organization folded.

Facebook

Facebook

Facebook page post for The Performing Arts Complex of Delaware County

August 2014 - September 2018

Every single post on the page was created or curated by me. I was either promoting the facility, an event, or sharing performing arts-related articles from around the web.

Web store landing page

Web store landing page

Dick's Sporting Goods
Home Page Promotional Copy
Fall 2008

Web store landing page

Web store landing page

Dick's Sporting Goods
Home Page Promotional Copy
Fall 2008

Twitter

Twitter

Yellowbook/hibu
Sole writer and editor of all @hibuspot content
October 2012 - March 2013

 

Print/Web

Print/Web

PointRoll
Voice and Tone Style Guide
July 2014

view sample pages

 

Blog Post

Blog Post

PointRoll
Blog Post
September 2013

I conducted interviews with stakeholders and published the results on our UX Blog. 

View full text of the post

Article

Article

Freelance
TVFILMNEWS.com
Op-Ed, 2012 Olympics Coverage
August 2012

read the article

 

Web content

Web content

Weforia.com
Business Sign Up page
August 2011

Web content

Web content

Weforia.com
Affiliates page
May 2011

Print

Print

Weforia.com
Leave-Behind Sales Flyer
April 2011

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Vote.gov: Site redesign and content reorg
HHS OSDBU Content Reorg
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Web store landing page
Web store landing page
Twitter
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Article
Web content
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